"Each organization have an specific culture, and depending of her force, she can have a significative influence on the attitudes and behaviors of the organization members" (Stephen Robbins, 2005).
The corporate culture must be constant and long-term. But also, all members need to have well-defined and coordinated functions, otherwise it would never exist an organized structure neither an efficient communication inside the company.
Some factors that help to change the culture could be: internal crises; leadership exchanges; young organizations (at the beginning); a weak, fragmented or diversified culture, and also when exists a high index of confidence in the leadership.
The corporate culture must be constant and long-term. But also, all members need to have well-defined and coordinated functions, otherwise it would never exist an organized structure neither an efficient communication inside the company.
Some factors that help to change the culture could be: internal crises; leadership exchanges; young organizations (at the beginning); a weak, fragmented or diversified culture, and also when exists a high index of confidence in the leadership.
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